About

The go-to Google Ads agency for Melbourne brands and businesses

Meaningful strategies, measurable results

Welcome!

Searched ‘PPC ads agency Melbourne’?

You’ll no doubt find numerous specialists offering personalised service, experience and results. So why me?

I love bringing data and creativity together for results that make real sense. And, I love to help. That’s why I use Google Ads to power business with 3 core principles:

Clarity

Transparent tactics, clear insights. You’ll always know what I’m doing and why, and gain clear recommendations so you can make the best decisions for your business.

Simplicity

I believe thoughtful digital work doesn’t need to be complicated. So you’ll get straightforward reports focused on the metrics that matter, not just clicks.

Integrity

Guided by an ethical approach to business, I deliver honest feedback, provide helpful strategies and truly care for your outcomes.

Strength in numbers

12+
years of making Google Ads work
$10m+
ad spend managed
95+
global and local brands engaged
85%
lift in conversions (average, first 3 months)
24hr
typical response time
100%
retention for management clients
More results

What it’s like to work together

Collaborate with the Google Ads expert that treats your account like their own

A partnership, not a handoff

You’ll always deal directly with me. No layers, no account managers – just one clear line of communication with someone invested in your outcomes.

Ethical, results-focused approach

I learn what matters to you, and where the best opportunities are. My aim is long-term performance, not short-term wins so if something’s not working, I’ll fine-tune it until it’s right.

I evolve, so you grow

Because Google Ads keeps evolving, so do I – staying on top of new features, testing fresh strategies and refining my tactics to keep your campaigns sharp and your business growing.

Trusted by top agencies

I’m the behind-the-scenes Google Ads expert for leading ad and media agencies – across eCommerce, finance, professional services, education, retail and more.

Big-brand results, small business attention

No matter your brand or budget, from the global likes of Uniqlo to national retailers like Michael Hill, I bring focus, collaboration and care to every account.

Clear reports, human language

My work is technical, but my relationships are human. So you’ll get plain English reports to help you make solid decisions. No confusing dashboards or vague metrics.

Certifications

Your certified Google Ads agency

Trust Saboo to create a tailored strategy, certified to work for your business.

  • Google Ads Certified
  • Google Search Certified
  • Google Shopping, Display & Video Certified
  • Google Digital Analytics Fundamentals
  • Edge Marketing Foundations

How I work

A straightforward process designed to deliver results

Discovery

We start with a conversation to understand your business, goals, and challenges.

Strategy

We build a data-driven roadmap tailored to your goals, target audience, and competitive landscape.

Execution

Our team brings the strategy to life with precision, creativity, and an unwavering focus on quality.

Reporting

We deliver clear, transparent reports so you can track progress and continuously optimise for better results.

Frequently asked questions

Your Google Ads questions, answered

At Saboo, your friendly Google Ads marketing agency in Melbourne, I help you plan, build, manage and optimise your Google Ads strategy to meet your business goals.

I create Google Ads campaigns across search, display, remarketing, shopping and more. Audit your Google account and deliver a plan to improve it. Test and refine your ads to boost your return on investment. And train your team to manage Google Ads effectively in-house.

Call us a search engine marketing agency, Google Ads company, paid ads agency or search ads agency. At Saboo, this all comes under our digital services umbrella.

I’m an independent Google marketing expert, and I work with other trusted specialists to deliver results-focused campaigns for agencies, brands, businesses and freelancers. So think of us as your complete Google Ads digital marketing agency.

Using PPC (‘pay per click’) ads is a cost-effective strategy that means you only pay when people click on your Google Ads.

A good Google PPC agency creates ad campaigns tailored to your business, and your goals. But at Saboo, I go further. I translate Google Ads data into clear, meaningful reports to help you make trusted business decisions.

Yes. Search for marketing support in Melbourne – whether it’s on-site strategy sessions or team training – and I’ll be just around the corner.

For most conversations (or if you’re located anywhere else in Australia), I use the instant magic of Zoom and email.

The best Google Ads agency will target, test and tweak campaigns to ensure you’re getting return on every advertising dollar.

I’m obsessed with Quality Score (which measures how relevant your ads are to your audience) so your cost-per-click stays low. Plus, I track and fine-tune your ads at least weekly to maximise your ROI.

Book a consultation

Want to see what better Google Ads insights could do for you, or your clients? Book an on-site strategy session in Melbourne or a no-pressure audit.

Get in touch